CLUSTER 01 · AGENT MESH
AI Agent Engineering
Multi-agent architecture, routing logic, sub-agent specialization, memory systems, automation loops, tool usage, and self-improving workflows.
AGENT MESH · 4 ACTIVE
MEMORY VAULT · SYNCED
CAMPAIGN OS · ONLINE
COMPLIANCE SCAN · IDLE
AI AGENT SYSTEMS SPECIALIST · BERLIN
I build AI memory systems
I build AI memory systems
and agent workflows for marketing teams
I'm Fayez Hassoun — a Berlin-based performance marketing operator turned AI builder. I design agentic systems that automate campaign workflows, compliance checks, reporting, routing, and marketing operations.
I don't just use AI for marketing. I build the connected systems that help marketing teams think, remember, decide, and execute faster.
SCROLL
CONNECTED DATA NODES · /02
Operator credentials,
Operator credentials,
read off the graph.
7+
Years in digital advertising
15
Person performance marketing team led
20
Active countries managed
$35M+
AD SPEND UNDER MANAGEMENT
∞
Multi-agent systems built from scratch
Google Ads Automation Specialist
PMax · tCPA · Max Conversions · Budget & Bidding logic · Policy compliance · Placement exclusions · Multi-country scaling
POSITIONING · /03
I ran campaigns
I ran campaigns
before I automated them.
Most AI-for-marketing profiles fall into one of two categories: marketers who learned prompting, or engineers who don't understand real ad operations.
I sit between both worlds. I've operated inside real performance marketing teams, managed high-spend accounts, handled compliance pressure, optimized bids and budgets, and built campaign systems across multiple countries.
That operator experience now shapes how I build AI systems. My agents are designed around real marketing workflows: decisions, approvals, risks, exceptions, data, memory, and repeatable execution.
CAPABILITIES · /04
What I build,
What I build,
as connected systems.
CLUSTER 02 · CAMPAIGN OS
Marketing Automation
Budget management, bid adjustment logic, campaign QA, reporting automation, creative workflow support, placement exclusions, and performance decision systems.
CLUSTER 03 · POLICY SCAN
Compliance Systems
Rule-based scanners, weighted risk scoring, landing page checks, AI-generated fix suggestions, report export, and policy-focused workflows.
CLUSTER 04 · PRODUCTIZATION
AI Product Thinking
Turning marketing operations into structured AI workflows, SaaS features, internal tools, and repeatable productized systems.
SELECTED SYSTEMS · /05
Three zones
Three zones
of the memory graph.
Multi-Agent Architecture
9 Operating Modes
Strategy Agent
Campaign Agent
Social Agent
Code Agent
Telegram Control
Cron Automation
Memory Vault
Self-Healing Logic
Private Command Center
Chrome Extension MV3
Express API Backend
20 Compliance Checks
Claude AI Suggestions
Weighted Scoring
Critical Labels
Warning Labels
Info Labels
History Tracking
Report Export
GitHub Project
Flutter
Firebase
OpenAI
Whisper
PDF Processing
Video Processing
Course Content
Summaries
Flashcards
Quizzes
iOS · Android · Web
INTERACTIVE · /06
Explore my AI operating map.
Marketing Operations
AI Agent Systems
Automation Workflows
Compliance Tools
Product Builds
Technical Stack
HOVER · DRAG · EXPLORE
CATEGORY
Node name
Description
DIFFERENTIATION · /07
The rare combination.
I understand the pressure of live campaigns, real budgets, rejected ads, unstable CPAs, scaling windows, and manual reporting. I also understand how to turn those workflows into systems: agents, automations, scanners, memory layers, dashboards, and decision engines. That combination is what makes my work different.
/01
Not just prompting
→ becomes
System architecture
Agent meshes, memory layers, tool wiring, and routing logic — designed to run, not to chat.
/02
Not just dashboards
→ becomes
Workflow execution
Decisions, actions, and follow-throughs — the dashboard is the side effect, not the product.
/03
Not just marketing theory
→ becomes
Operator-built automation
Workflows shaped by years of running real ad accounts under real budget and compliance pressure.
WHERE I FIT · /08
Four paths
Four paths
from the central node.
AI Product Manager / Head of AI
For ad tech and SaaS teams building AI-native marketing products. I shape product surfaces around real operator workflows.
AI Marketing Engineer / Agentic Systems Lead
For teams that need someone who understands both campaign operations and AI workflows — and can wire them together.
Founder / Builder
For AI-native marketing tooling, compliance automation, and performance workflow SaaS — built operator-first.
Advisor / Consultant
For marketing organizations that want to implement AI agents into daily operations — from audit to architecture to rollout.
FINAL · /09
Let's build the AI memory layer
Let's build the AI memory layer
your marketing team is missing.
I work at the intersection of performance marketing, AI agents, memory systems, and workflow automation. If your team is still relying on manual checks, scattered dashboards, repetitive reporting, and slow campaign decisions, I can help design the intelligent systems around those workflows.